sponsorship Sponsorship in the Digital Age: The Rise of Esports What are eSports? Esports involve video game competitions or tournaments which usually take the form of organized, multiplayer events between professional gamers. Spectators can observe these tournaments via online livestreams or by physically
sports sponsorship How to Measure the ROI Generated from Sports Sponsorships Brand awareness and sports sponsorships: Sponsorship is an excellent promotional strategy for Sports Marketing and Sports Sponsorship agencies, as well as for brands, teams, clubs, and individual athletes to implement. Building a brand’
sponsorship The Billion Dollar Fight: What does it mean for sponsorship ROI? Image Source: Dave Fogarty The number of images being shared daily on social media has grown from 300 million images a day in 2012, to over 3 billion images a day in 2016.
sports sponsorship The Benefits of Sports Sponsorships in the Digital Age of Visual Data The Benefits of Sports Sponsorships in the Digital Age of Visual Data According to Crimson Hexagon, it is estimated that the global sponsorship spending for 2016 exceeded $60 billion, and in North America,
